The Concept of Enodiplomacy and its Application to International Studies

Authors

Abstract

The concept of enodiplomacy and its eventual contribution and application in International Studies is investigated. The term is part of a larger process, as part of gastrodiplomacy, which has already received theoretical recognition. It also falls within soft power strategies, in the sense of the use of wine and wine culture as a means to project the prestige and image of a producing country. It also detects a pattern in the sense of the centrality that some wine-producing countries have given to wine in their foreign economic policy strategies.

Keywords:

gastrodiplomacia, vino e imagen pais, exportaciones de vino, politica exterior economica, poder blando, enodiplomacia

Author Biographies

Pablo Lacoste, Universidad de Santiago de Chile

Historiador, doctor en Historia, doctor en Estudios Americanos, académico de la Universidad de Santiago de Chile.

José Antonio Negrín de la Peña, Universidad de Castilla -La Mancha

Historiador, doctor en Economía(Economista) y Diploma de Estudios Avanzados en Historia. Profesor Titular de Historia Económica en Ciudad Real (Universidad de Castilla -La Mancha).